The designers at Apple probably think they were pushing the boundaries when it came to their iPhone 6s. Admittedly, it’s the most distinct phone compared to the previous generations as the silver, grey, gold, and rose offer more choice than other models. But to the average user, this still isn’t much choice, especially when you take into account the 13 million people who own a 6s. Even if each colour variant sold in equal amounts that would mean 3.25 million people have the exact same phone as